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I’ve got a logo – is that enough to launch my business?

I’ve got a logo – is that enough to launch my business?

In a word – no! Having a logo is an exciting step when launching your business – it gives you a visual identity. However, a logo alone isn’t enough to build a successful and recognisable brand. Your business needs more than just a symbol; it requires a clear identity,...
The multiple touchpoints of reaching out to a new prospect

The multiple touchpoints of reaching out to a new prospect

Never have we heard of a one chance encounter and conversation generating a worthwhile piece of business. In our experience, it takes time to convert prospects to sales and multiple touchpoints to generate attention and action from your target audience. When reaching...
Crafting your marketing action plan – let’s go!

Crafting your marketing action plan – let’s go!

Embarking on a marketing action plan can seem daunting, but it’s one of the most effective ways to focus your efforts and achieve measurable results. A clear plan ensures that every action you take aligns with your goals, keeps your team on track and maximises your...